The AI Reality Check
The ten questions a technical person asks before a business spends a penny on AI.
You know AI could take work off your plate. You just don't know what's safe, what's real, or what to ask. These are the questions I ask before any business I advise spends anything on AI. Run through them honestly. If you can't answer half, that's usually the sign it's worth a proper look — not a reason to panic.
Run through them honestly.
- 01
What exact job is this AI meant to do — in one sentence?
Prevents buying "AI" as a vague capability instead of a concrete task you can check.
- 02
Where does your data go, and who else can see it?
Prevents quietly leaking customer or company data into someone else’s model.
- 03
What happens when it's confidently wrong — who catches it before a customer does?
The real failure mode isn't gibberish; it's confident, specific, wrong output at scale. Something has to catch it.
- 04
Are you buying something you should just rent — or renting something you should own?
Prevents paying monthly for a commodity, or rebuilding what you could buy for £20.
- 05
What does this actually cost at ten times the usage?
Per-use pricing looks cheap in a demo and stings at scale. Know the real number first.
- 06
How would you even know if it broke or drifted?
AI degrades silently. If nothing is watching the output, "working" is just an assumption.
- 07
What still needs a human — and did someone decide that on purpose?
Prevents automating away the judgement that should stay human by accident.
- 08
Is the "success" you’re measuring the thing the business actually gets paid for?
It's easy to optimise a number that looks good and means nothing. Measure the real outcome.
- 09
If the vendor vanished tomorrow, what would you be left with?
Prevents lock-in. Know who owns the data, the workflow, and the account.
- 10
What's the smallest version you can test before committing?
Prevents a big-bang spend before anything is proven. Validate cheap, then scale.
Get the printable one-pager.
Same ten questions, brand-styled, one page. Drop your email and it's yours — no login, no funnel.
Couldn't answer a few of these?
That's exactly what an AI Opportunity Review is for — a fixed-fee, plain-English plan: what to automate first, what to buy, what it'll cost, and what to leave alone.
Book a 15-minute call — no pitchor email main@eaymon.com